Websites and Web applications have become progressively more complex as our industry’s technologies and methodologies advance. What used to be a one-way static medium has evolved into a very rich and interactive experience.

But regardless of how much has changed in the production process, a website’s success still hinges on just one thing: how users perceive it. “Does your website give me value? Is it easy to use? Is it pleasant to use?” These are the questions that run through the minds of visitors as they interact with your website, and they form the basis of their decisions on whether to become regular users.

User experience design is all about striving to make them answer “Yes” to all of those questions. Our goal is to familiarize you with the professional discipline of User experience design in the context of Web-based systems such as websites and applications.